Course

Bachelor of Arts (Hons) in Marketing

Course Detail

University First City University College (FCU)
Qualification Bachelor's Degree
Study Type Full Time
Duration 3 Years
Intakes January | September
Total tuition fee (local) Contact [email protected] for more information
Total tuition fee (foreign) Contact [email protected] for more information

Curriculum

This degree program offers the necessary expertise, skills, and competencies in marketing theories, experiences, and applications in a globalized world. ​

Graduates will be able to develop marketing plans, craft marketing strategies, and manage customer relations in a challenging and socially networked environment.​


Entry Requirements

For local students, applicants will need to meet one the following qualifications:​

  • STPM: Minimum 2Cs, (pass in English and Mathematics in SPM)​
  • UEC: Minimum 5Bs (including Mathematics and English)​
  • GCE O-Level: Minimum 2Es​
  • Foundation / Matriculation: Pass with minimum CGPA 2.0​
  • Diploma: Pass with minimum CGPA 2.0​
  • Other equivalent qualifications which are recognized by the Malaysian government​

 

For international students, applicants will need to meet the following qualifications:​

  • IELTS or TOEFL Requirements​